The young man whose top is from Hollister with jeans from Superdry and wayfarer shades. He enjoys to socialise with friends at festivals, parties, coffee shops and social networks, all music; from dance to alternative and occasional gaming.
The audience market that the magazine is aiming for is a young audience (mostly the young men). The kind of person that has an open-minded view to music and lifestyles, making the most of every moment in their lives.
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