Thursday, 9 December 2010

Focus Group Preferences on Flat Plans

Below are some comments from my Focus Group's analysis:
"The first design is better because it has more on the page, more stories that could draw my attention. However, I think the design of the second logo is much better than the first."
"The second design is quite boring, there isn't a lot going on, but I really like the logo. I think you should combine the amount of articles on design one with the logo of design two."
"I think the second design is more creative, I think the first design is too dull and needs more exciting aspects of design."


Recommended Features:
  • Interviews with famous musicians.
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  • Freebies (Posters, CDs, MP3 downloads etc.)


From the commentary provided by my focus group, I have decided to follow a layout that matches the criteria set by the results, creating the third and final flat plan.

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